MRC staff members were among the industry experts and presenters at CRRA’s Annual Conference and Tradeshow this month in Palm Springs, Calif. As one of the most comprehensive and informative conferences dedicated to recycling and sustainable materials management in California it attracts more than 600 attendees each year.
Amanda Wall, Manager of Consumer Communications, contributed to a panel discussion about how to develop and frame the recycling message for consumers. She presented MRC’s consumer education strategy and the steps MRC is taking to create outreach materials in other languages and approach multicultural audiences.
Justin Fallon, Director of Operations, moderated When Curbside Doesn’t Cut It: Managing Plastics, Carpet, and E-Waste session. This session discussed how non-profits, stewardship organizations and the state can work together to be more sustainable.
The event also provided MRC the opportunity to discuss the Bye Bye Mattress program’s progress, answer questions and encourage involvement.